Jay Beach

The Science Behind Effective Labels: How Color, Design, and Touch is Influencing Your Buying Habits

  Labels are one of the most effective ways to evoke an emotional response from a consumer and create expectations for a product. By studying the psychological and physiological responses, many marketers are leveraging neuromarketing techniques to create more effective campaigns. One such technique is using color and design in product labels to create certain The Science Behind Effective Labels: How Color, Design, and Touch is Influencing Your Buying Habits

09 Tips to Combat Stress

You know the feeling. You’re at work, and everything is going smoothly. Then, out of nowhere, stress hits you like a ton of bricks. All of a sudden, you can’t focus, you’re irritable, and everything seems to be going wrong. If this sounds familiar, don’t worry – you’re not alone. Stress is one of the 09 Tips to Combat Stress

Hank “The Tank”- Pawject Manager: Benefits of Having an Office Pup

If you’re like most business owners, you’re always looking for new and innovative ways to improve your team’s productivity. Maybe you’ve even thought about adding a pet to the office. Believe it or not, there are some real benefits to having a dog around the office- namely, a dog-friendly workplace! Hank the Tank is here Hank “The Tank”- Pawject Manager: Benefits of Having an Office Pup